Many clients have trouble deciding which gold color they prefer. It’s a personal preference and each has their own draw, but I do have a few tips if you’re in between choices:
Rose Gold
Rose gold looks beautiful on dark skin, or any skin with pink undertones. It's a less traditional choice than yellow or white, but lends a vintage feel to the designs. Rose gold makes the stones appear whiter, and gives the greatest contrast to emphasize the design. It also blends the most with skin coloring, softening the overall design and making the ring blend more with your finger. All rose golds are slightly different - the rose gold I use is less pink, leaning toward copper.
Yellow Gold
For a more traditional metal coloring but with more contrast against the diamonds, yellow gold is a very good candidate. Yellow gold looks best on olive skin or skin with yellowish undertones. Added bonus: you can also cheat the diamond color (H-I) with yellow gold, as the stones tend to pick up more of the yellowish color anyway and tend to cancel out the high color of (D-F)
White Gold
White gold and platinum stand out the most on any skin color. If you really want people to notice your ring, white metals may be the way to go. White metals are also considered traditional and "deco". When ordering with diamonds, you'll want to place stones with a higher color rating as a yellowish tone will be more noticeable. The white color also blends my designs together into a sparkle cluster - which is great if you want it to look like a single massive rock with the tiny stones visible upon closer inspection, but can be a downside if you want to emphasize the design.
Can’t commit to one color? Mixed metals metals may be for you! The most popular options would be a white top with rose or yellow shank OR all rose/yellow gold with white gold inner halo. With the entire top of the ring in white gold, the design “pops” against the colored metal that blends with the skin tone. When just the inner halo is white gold, it blends together the face of the design for a larger stone look that is framed by the outer prongs in rose/yellow. There are added fees to mix metals within the design, please inquire when placing an order. Another option for mixed metals is to build the ring in one color, and then combine it with various colors of stacking bands. For example, an all rose gold design paired with white gold wedding bands - or perhaps inner halo only in white gold, the rest of the ring in yellow gold paired with white and yellow gold bands. Mix and match, go wild :)